WeWork – Immersive Offices from Around the World
This work was completed during my time with Soluis.
To assist Wework in the groundbreaking of new locations world wide we developed a bespoke interactive experience allowing visitors to select, experience and ‘be’ in unique Wework locations thousands of miles away thanks to some of the most advanced visual and audio technology available.
The ExperIENCE
The experience revolved around visitors utilizing a tether-less iPad control system to select Wework locations from a map, where they were give a unique 360 immersive tour and information about subscriptions and membership at that specific site.
The experience made use of, at the time, the top of line in 360 degree recording, the Nokia Ozo camera. It was one of the only devices able to capture the super high resolution content required. Our bespoke playback and control system was designed to handle the quality of the video, and its unique waveform audio technology for an authentic ‘in office’ experience.
First showcased during TechCrunch Disrupt, New York, 2016 the event was a great success for future signups and overall marketing conversion.
A greater iteration of the experience was developed to showcase the best Wework spaces around the globe as they announced a major strategic partnership with SoftBank at SoftBank World 2017.
The initial iteration of the Wework experience was a self developed prototype from content integration through to iPad interactive control system. After the success at Disrupt, our relationship developed and the product iterated into a complete system.
Working with an internal application development team I lead the design, development and execution of the unique interactive and innovated 360 degree experience across all iterations, as well as developing the back-end playback control system based on user input.
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